Bed and Breakfast

How to get people to book on your own webpage and pay less commission to travel site

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24160399_sThings are going well for businesses in the tourism industry.  Businesses are reporting record revenue numbers as people are traveling more.  Why?  One big reason is due to many of the travel sites, such as Booking.com, TripAdvisor, and Expedia, are making it easy for people to find and book what they want.  You can find a place to stay or various activities and tours in the destination you are traveling to. On one hand, these sites are beneficial for both the customer and the business to ‘find’ each other, but on the other hand, it doesn’t come cheap to the business as it has to pay commission to these big travel sites for any bookings received through their portal. This is why, smart businesses in the lodging or tour industry will always be looking for way to get more traffic and bookings on their own through their website.

It is not an easy thing to compete with those billion dollars companies, and ignoring them may not be the best strategy either.  These travel sites can certainly help your sales, but it is also essential for your businesses to maintain a certain independence in order to reduce risks, be in control, and make more money with each reservation. You may have a very professional website, but if it is lying dormant out there on the web you will not make it on your own.  Spread your voice, reach out to the world, and take back control with the following tips.

Read the rest of this entry »

5 BIG Mistakes B&B Owners Make And How To Avoid Them – Part 5

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At WebReserv we have been working with the B&B industry for several years trying to provide the best service to our clients. We know that a good booking system is a valuable tool for the B&B owner, but we are also aware that there are many other aspects (marketing, communication, sales, accounting, etc.) that the business needs to refine and improve in order to be successful.

Yvonne Halling

Yvonne Halling is a B&B owner and a WebReserv client. She runs a successful B&B, and wants to share her experience and knowledge with other B&B’s. She writes about the 5 most common mistakes that B&B owners often make. Each week, we will discuss one mistake and give tips on how to avoid them. Here is the 5th mistake.

Not Realising That Customers Having Money in Their Pockets To Spend, That They Could Be Spending With You!

There is an old saying that a customer is a customer is a customer, to me this opened up the prospect of actually taking additional money from my B & B clients for non B & B goods and services.

I literally jumped in the air when I got this one, as it had never really occurred to me before and it fitted so well with my new found ‘how can I give customer value at an even higher level’? Read the rest of this entry »

5 BIG Mistakes B&B Owners Make And How To Avoid Them – Part 4

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At WebReserv we have been working with the B&B industry for several years trying to provide the best service to our clients. We know that a good booking system is a valuable tool for the B&B owner, but we are also aware that there are many other aspects (marketing, communication, sales, accounting, etc.) that the business needs to refine and improve in order to be successful.

Yvonne Halling

Yvonne Halling is a B&B owner and a WebReserv client. She runs a successful B&B, and wants to share her experience and knowledge with other B&B’s. She writes about the 5 most common mistakes that B&B owners often make. Each week, we will discuss one mistake and give tips on how to avoid them. Here is the 4th mistake.

 

Having NO CLUE about the Life-Time Value of a Customer

How many customers are you looking for? I know that might sound like an odd question but do you know that in marketing terms it’s massively easier to get someone to buy something from you that has bought from you before?

Now this is not me sharing this, I learned it in my long lonely nights learning about marketing and if you think about it, it is obvious. Here’s how it works, it’s called – Read the rest of this entry »

5 BIG Mistakes B&B Owners Make And How To Avoid Them – Part 3

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At WebReserv we have been working with the B&B industry for several years trying to provide the best service to our clients. We know that a good booking system is a valuable tool for the B&B owner, but we are also aware that there are many other aspects (marketing, communication, sales, accounting, etc.) that the business needs to refine and improve in order to be successful.

Yvonne Halling

Yvonne Halling is a B&B owner and a WebReserv client. She runs a successful B&B, and wants to share her experience and knowledge with other B&B’s. She writes about the 5 most common mistakes that B&B owners often make. Each week, we will discuss one mistake and give tips on how to avoid them. Here is the 3rd mistake.

“Who do you want to serve?

When helping B&B owners who want to make more money and have more fun, the first thing we look at is who they really want to welcome to their homes, and this is often a sticky subject.

Question:  Who is your ideal guest?

Answer:  Everyone

The problem when we try to be all things to all people is that we then become no-one to everyone.  We scatter our energy and focus and end up not really making anyone happy, including ourselves.  We become another ordinary, forgettable B&B experience and that doesn’t build our businesses, nor does it serve our guests. Read the rest of this entry »

5 Big Mistakes B&B Owners Make and How To Avoid Them, Part 2

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At WebReserv we have been working with the B&B industry for several years trying to provide the best service to our clients. We know that a good booking system is a valuable tool for the B&B owner, but we are also aware that there are many other aspects (marketing, communication, sales, accounting, etc.) that the business needs to refine and improve in order to be successful.

Yvonne Halling

Yvonne Halling is a B&B owner and a WebReserv client. She runs a successful B&B, and wants to share her experience and knowledge with other B&B’s.  She writes about the 5 most common mistakes that B&B owners often make.  Each week, we will discuss one mistake and give tips on how to avoid them. Here is the 2nd mistake.

“Do you know what your guests want, what they really want?

Many B&B owners I speak to insist that having “stars” or ratings by organisations who grade them are the most important reason people choose them, and I’m here to tell you today, that it’s not!

Not at all! Read the rest of this entry »

5 BIG Mistakes B&B Owners are Unwittingly Making and How To Avoid Them Now, Part 1

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At WebReserv we have been working with the B&B industry for several years trying to provide the best service to our clients. We know that a good booking system is a valuable tool for the B&B owner, but we are also aware that there are many other aspects (marketing, communication, sales, accounting, etc.) that the business needs to refine and improve in order to be successful.

Yvonne HallingYvonne Halling is a B&B owner and a WebReserv client. She runs a successful B&B, and wants to share her experience and knowledge with other B&B’s.  She writes about the 5 most common mistakes that B&B owners often make.  Each week, we will discuss one mistake and give tips on how to avoid them.

 

“If you’re running a B&B Business and you think you’re in the B&B business, then you could be shooting yourself in the foot.

Let me explain…. Read the rest of this entry »

Why WebReserv is a great booking system for Bed and Breakfast businesses?

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As business owners the road to success is long and full of obstacles. Businesses must focus on many important operations in order to succeed such as marketing, sales, accounting, communications, and for the lodging industry, booking management.  Bed & Breakfasts are often run by one or two people, so the challenges that come with owning any business can seem greater when a small staff is in charge of all aspects of running a business.  It can feel like there aren’t enough hours in the day to attend to these tasks when most of the day is spent on attending to reservations, customers, and preparing rooms and meals.

Technology can be a solution to these challenges for the B&B owner, especially when it comes to booking management.  How can an online booking system make the difference for a B&B owner?  Why is WebReserv a great online booking system for the B&B industry? In the following article we will try to provide some answers.

Today, most people prefer to book online because it is faster, easier, available 24/7, and the confirmation is immediate.  Using phone and email as the main means of taking reservations is not enough anymore and can lead to a loss of reservations and a loss of revenue.  For this reason, it is a wise business decision to utilize the Internet as another method for bookings because that is the only way to make the most of all the booking channels.

Booking management is crucial for any lodging company and B&B owners are very focused on making their day to day operations more efficient, so they can spend their time wisely. Online bookings are a great way to achieve this. Yvonne Halling, B&B owner and founder of bedandbreakfastcoach.com has been using WebReserv booking system for one year, she tells us about her experience with online bookings. “I make money while I sleep!  People from all around the world can visit my site, and if they like what they see, they can book and pay a deposit immediately, regardless of their time zone. I then have a record of their reservation with any special requests, and more importantly, they have this too. Systematisation helps me a lot with record keeping, so I can see how many bookings I have this week, this month or this year so far, and I know already that so far, for the first two months of this year, I am 25% up on last year.”

It is very common these days for businesses in the lodging industry to allow clients to book a room online, without having to call or send an email. However, B&B owners often do not have the same financial resources to make a large investment for some of the online solutions available on the market.  Simply put, cost is an issue and there needs to be a solution to meet the needs of B&B owners and be economically feasible. “This was the first time I had purchased an online booking system and I was worried that by spending a monthly amount on an online booking system that didn’t meet my needs was daunting” says Yvonne Halling. WebReserv was designed to help small and medium businesses to automate the booking process. At the same time, the price of the system is reasonable for B&Bs. Yvonne says “One of the benefits of the system is that it is very affordable”.

B&B owners are passionate about their businesses.  They love serving their customers and spend their time making the home a place that people want to return to year after year.  Often times, they don’t have the time or resources to spend designing their own online booking system. Martin Israelsen is the founder of WebReserv, he explains “The system has been designed with an easy setup process, because we knew that what developers may consider simple, quickly becomes complex for DIY (Do It Yourself) business owners who are trying to get their products and services online. From the very beginning we received many requests from B&B owners and we loved to see that without any technical knowledge, they were able to go live with online bookings in few hours. There is no need to have a server or to install any software, everything is simple and works online.”

When asked the question, “Do you think WebReserv is an adequate tool for businesses in your industry?”, Yvonne Halling answers,  “I think WebReserv works very well for B&B owners, because of its simplicity and ease of set up and their support for new users is very good”.

Choosing WebReserv as the solution for all your online booking needs is a good choice for your business.  It is affordable, easy to set up, simple to manage, and you have the support of WebReserv throughout the entire process.  Making your booking process seamless and automated for your customers will afford you the time to spend on what you love: taking care of your home and your guests.

 

How to setup up a booking system for Bed & Breakfast?

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More information about BedandBreakfastCoach:

http://www.bedandbreakfastcoach.com